Project Implicit is an on-going, collaborative research effort by researchers at Harvard, the University of Virginia, and the University of Washington to measure implicit (i.e. outside of conscious control) feelings/associations on a variety of topics. I've taken some of their tests - which are called Implicit Association Tests, or IATs - before on multiple occasions, and it's always been an enlightening experience. I'd encourage you to visit the website to take a test or two. It's an eye-opener!
However, today a reference on www.edge.org to a 2008 Presidential Candidate IAT. The test didn't help me decide who to cheer for, but it was interesting to see how I subconsciously relate them to one another. Apparently, three of the candidates are fairly well tied in my unconscious mind!
Anyway, Project Implicit is fascinating in and of itself, and particularly so with this test that they've developed. Take a look!
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