Why do we blog? has been a question we've been thinking about the past few days. Our friends over at Abnormal Returns wrote about the difficulties of blogging (for no pay) and the lovely Going Private blog wrote about the same, only a few weeks back.
But this post isn't to complain (certainly not!) - it's just to note that quality blogging isn't easy and that if you have any feedback, please make sure to let us know. We're certainly always trying to improve the quality of this blog. Anyways, the company maintains a blog because:
- it's fun: we actually like to blog, especially hunting for useful articles and posts
- mutual benefits: it helps us (i.e. learn, organize thoughts) almost as much as features like Today's Links help you
- giving back: it's another way we feel we can give back to the community, in this case the internet community/blogosphere
- it draws people to our website... and thus brings clients: with this blog's page views in the thousands, a likely good number of visitors have clicked our company's link on the right (hint, hint)
And just one more secret: in the near future, we'll be having a few guest bloggers. With more and more visitors coming to the blog, the attention that will need to be devoted to just the blog will increase; as that occurs, you can expect more insights and features from other contributors. As we like to say: look for more to come!
In fact, I was pleased (and shocked) to see that there were over 70 page visits to just one post on one day this past week. This means all our readers are doing a great job of spreading the word - keep it up!
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